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SALES TEAM TRAINING
With nearly 30 years of experience in broadcast television, national sales consulting and
advertising, David Rogers and The RogersAgency have what you need to maximize new business sales results. We can help you uncover the best categories and prospects, qualify more intelligently, understand the best closing techniques, and write effective creative messages.
We cover these major categories and more:
Automotive, Appliances, Attorneys, Business to Business, Carpeting, Casual Dining/Fast Food, Credit Unions/Banks, Education, Exercise & Fitness, Healthcare, Home Builders, Home Contractors, Internet, Jewelry, Kitchen & Bath, Plastic Surgeons, Pool, Professional Services, Real Estate, Recruitment, RVs, Security, Senior Care, Supermarkets, and Vendor.
Training can include some or all of the following media:
- Newspaper, Yellow Pages, Cable TV & Radio Conversion
- Multi-Platform Media Sales
- TV Advertising Sales Training
Workshops are available to all television stations and broadcast companies on an “as needed” basis in selected cities. Please contact us today so that we may customize a plan that fits your needs.
In the meantime, here are a few books that I have found to be extremely valuable in my sales career… and I hope that you will too.
The 7 Habits of Highly Effective People
Author: Stephen R. Covey
The Ultimate Sales Machine
Author: Chet Holmes
Selling the Invisible
Author: Harry Beckwith
The Tipping Point
Author: Malcolm Gladwell
Raving Fans
Author: Ken Blanchard
Outliers
Author: Malcolm Gladwell
The Greatest Salesman in the World
Author: Og Mandino
Execution
Author: Larry Bossidy & Ram Charan
Hardball
Author: George Stalk & Rob Lachenauer
